In a recent interview he said:
“I am not doing this to oppress anybody. I’m only happy that I can walk into any store anywhere in the world and spend $30,000 at a go off my music. That’s just it. And this is money that I make in Africa and not in America. Some would ask me if I am a basketball player. I say to them ‘No, I am an African and a musician.’ But the truth is that I love good life and I have to live it. That’s the beauty of these things. I don’t set out to oppress anybody. It’s all about living a good life and showing it to my fans.”
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The O.B.O as he’s sometimes called revealed this at a recent event put together on his behalf by BHM group on Thursday, March 3 on his signing to Sony music.
The OBO crooner signed a $1 million global deal with Sony Music Entertainment at their headquarters in New York, United States on Thursday 21 January.
The 23-year-old pop sensation is the first ever Africa music act to sign a record deal with the global music brand.
The deal will also help him create, distribute and market his music at world class level.